ANA Holdings said on Tuesday it reached a multi-year deal to be the official Japanese airline for the Los Angeles Dodgers, the new team of baseball star Shohei Ohtani.
Japan has been awash in Dodgers imagery and merchandise since national hero Ohtani signed a 10-year, $700 million contract with the team in December after six years with the Los Angeles Angels.
But Ohtani has an individual sponsorship deal with ANA competitor Japan Airlines (JAL). He gave a video address to new JAL employees on Monday.
All Nippon Airways, Japan's biggest airline, began non-stop service to Los Angeles in 1986 and now operates three round trips a day between Tokyo airports and the Californian metropolis, the company said.
The carrier will also collaborate with the Dodgers in celebrating Japanese culture at heritage nights events, according to a statement.
Ohtani won his second Most Valuable Player award last year after leading the American League with 44 home runs and notching 10 wins as a pitcher.
A 15-storey mural of the new Dodgers star was unveiled in downtown Los Angeles last week.
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