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April 16, 2025
 

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NINTENDO

Sony and Nintendo might have to raise the prices of their game consoles, which are assembled mainly in China and are shipped to the United States.
BUSINESS / Companies
Apr 11, 2025
Nintendo Switch 2 and Sony PS5 likely to get price hikes due to tariffs
Pricing could come close to $590 for the soon-to-be-released Nintendo Switch 2 or Sony’s PS5 Astro Bot bundle.
Guests play the upcoming Nintendo Switch 2 console at an event in Paris on April 2.
BUSINESS / Tech
Apr 10, 2025
Nintendo gets breathing room on tariffs — just in time for Switch 2 launch
Nintendo dodges a 46% tariff on Vietnam-assembled consoles, buying time to flood the U.S. with Switch 2 units before the launch window closes.
Guests play with the new Nintendo Switch 2 video game console system during a presentation at the Grand Palais in Paris on Wednesday.
BUSINESS / Tech
Apr 5, 2025
Nintendo delays Switch 2 preorders in U.S. over tariff concerns
The Kyoto-based company is delaying preorders of its hotly anticipated gaming console as it assesses the fallout from the trade tariffs.
Nintendo’s Switch 2 presentation amazed with unexpected game reveals, impressive hardware upgrades and a surprising price announcement, but its two-tier pricing strategy and higher cost left fans both excited and confused.
COMMENTARY / World
Apr 3, 2025
Nintendo's Switch 2 reveal had a big surprise: The price
An hourlong presentation finally lifted the lid on the Switch 2, which will go on sale June 5 for $450 — though less if you speak Japanese.
The controllers for the Switch 2 will attach to the console magnetically rather than sliding on rails as with the original device.
LIFE / Digital
Apr 3, 2025
Nintendo to launch the Switch 2 on June 5
The gaming giant's newest console will retail for ¥49,980 for its Japanese-only version and ¥69,980 for multilingual and multiregion support.
The stakes are high for the unveiling of the Switch 2 console on Wednesday, with the stock trading near its priciest level in seven years.
BUSINESS / Companies
Apr 2, 2025
Stakes are high for Switch 2 after Nintendo’s stock valuation surges
The company's stock is trading near its priciest level in seven years ahead of a reveal of the new console's details.
A figurine of the character Link from the Nintendo video game series The Legend of Zelda is displayed inside the Nintendo Tokyo store in the Japanese capital in November 2019.
CULTURE / Film
Mar 29, 2025
Nintendo announces Legend of Zelda film for 2027
Nintendo made the announcement on "Nintendo Today!", a new app for fans that was launched on Thursday.
Nintendo shares sank as much as 9.8% in Tokyo Friday, as U.S. President Donald Trump doubling levies on China means game consoles, mostly made in China, could have higher selling prices in the United States due to heftier import costs.
BUSINESS / Companies
Mar 7, 2025
Nintendo shares plunge on tariff fears as foreign investors retreat
Nintendo sank 9.2% in Tokyo, its biggest intraday drop since the stock market rout on Aug. 5.
The bestselling Switch has a confirmed successor, but what little we know about the Switch 2 console so far raises some concerns about its longterm viability in a crowded gaming market.
LIFE / Digital
Feb 6, 2025
Making sense of Nintendo’s tight-lipped Switch 2 reveal
Nintendo will remain mum on details until April, but questions on how its new console fits into the modern gaming landscape abound.
Nintendo announced in January that it will release the console's hotly anticipated successor — the Switch 2 — in 2025, but stopped short of revealing details such as pricing.
BUSINESS / Companies
Feb 4, 2025
Nintendo cuts net profit forecast as Switch sales slow
Nintendo said it will release the console's hotly anticipated successor — the Switch 2 — in 2025 but stopped short of revealing details such as pricing.
Nintendo Switch controllers for sale at a game shop in Tokyo on Jan. 16.
BUSINESS / Companies
Feb 1, 2025
Mario Kart may help Nintendo rally outlast flight from AI tech
The Mario Kart creator’s focus on success in games, while leveraging its intellectual property into movies and theme parks, makes it look like a safe bet for tech investors.
Nintendo said it will reveal its next-generation Switch 2 on April 2, setting in motion the retirement of the nearly eight-year-old flagship model.
BUSINESS / Companies
Jan 17, 2025
Nintendo hopes to reprise blockbuster Switch with 2025 successor
It will host several "Nintendo Switch 2 Experience" events in major cities around the world from April 4 to give gamers an opportunity to test the new console.
The new Switch is a tablet-style device with detachable controllers that can be played in handheld mode or hooked up to a TV, like its predecessor.
LIFE / Digital
Jan 17, 2025
Nintendo announces Switch 2, its first new console in eight years
Japan residents can apply via lottery for a hands-on demo of the Switch 2 on April 26 and 27 at Chiba’s Makuhari Messe convention center.
On Dec. 11, Universal Studios Japan officially unveiled its new Donkey Kong Country area, putting the iconic character in the spotlight for the first time in a while.
LIFE / Travel
Dec 12, 2024
USJ’s new Donkey Kong Country is a barrel of fun
Mine Cart Madness is the area’s only ride, but there are shops and snacking options as well as chances to meet costumed characters from the iconic series.
While FromSoftware's Elden Ring: Shadow of the Erdtree is a strong contender for game of the year, Black Myth: Wukong, the first AAA game made by a Chinese developer, offers some stiff competition.
LIFE / Digital / 2024 in Review
Dec 6, 2024
It’s Japan versus China for 2024’s game of the year
Elden Ring: Shadow of the Erdtree and Black Myth: Wukong both have a claim to the best game of 2024, a year marked by cultural scandals and lawsuits.
The PlayStation 5 on display during the annual Tokyo Game Show in September. PlayStation was Sony's first foray into the world of video games when it hit the shelves in Japan on Dec. 3, 1994.
BUSINESS / Tech
Dec 2, 2024
PlayStation at 30: How Sony's gray box conquered gaming
The PlayStation became a legend, selling more than 102 million units and positioning Sony as a heavyweight in a hugely lucrative sector.
Alarmo and other recent products reflect Nintendo's strategy of using its iconic intellectual properties to engage users while preparing for the inevitable transition to a successor console after the Nintendo Switch.
COMMENTARY / Japan
Nov 24, 2024
Nintendo’s latest device, the Alarmo, is a $100 wake-up call
Alarmo and other recent products reflect Nintendo's strategy of leveraging its iconic IPs to engage users as it prepares for the successor to the Nintendo Switch.
The newly opened Nintendo Museum and upcoming Donkey Kong Country area of Universal Studios Japan are the latest examples of the gaming giant's efforts to expand beyond traditional consoles and handhelds.
LIFE / Digital
Nov 16, 2024
Why Nintendo is becoming a 'talent agency' for its beloved characters
Game and console sales account for over 90% of Nintendo's revenue, so exposure to characters could be "a trigger" to attract more people to consoles.
Nintendo reported ¥27.7 billion in net profit in the July-September quarter, down 69% year on year.
BUSINESS / Companies
Nov 6, 2024
Nintendo Switch sales drop as successor console looms
Despite the decline, sales continue to be robust in comparison to past Nintendo platforms in the same year, Nintendo said.
In the April-September period, Nintendo logged net profit of ¥108.7 billion ($710 million), down 60% from the same period a year earlier.
BUSINESS / Companies
Nov 5, 2024
Nintendo lowers sales forecast as first-half profits plunge
The video game giant now expects sales of ¥1.28 trillion, down from the previous estimate of ¥1.35 trillion, and also issued a less optimistic operating profit forecast.
In a first, Japan issues cease-and-desist order against Google
The Google logo is seen at the company's Bay View campus in Mountain View, California. Japanese authorities on Tuesday issued a cease-and-desist order to Google over an alleged violation of the country's anti-monopoly law.
'Chikan' incidents rise as Japan grapples with mental health and cultural challenges
Overcrowded trains and a lack of legal consequences for groping in Japan have led to a rise in "chikan," or groping, which has been linked to a mental condition and compounded by cultural stigmas.
China halts critical rare earth exports as trade war intensifies
Workers transport soil containing rare earth elements for export at a port in Lianyungang, in China's Jiangsu province, in October 2010.
A new tour of Tokyo’s most underground attraction
When you stare into the abyss at the bottom of the No. 3 shaft of the Metropolitan Area Outer Underground Discharge Channel, the abyss stares back.
Japan’s population shrinks for the 14th consecutive year
Japan’s population has been falling year on year since 2011 after peaking in 2008.
Japan’s population shrinks for the 14th consecutive year
Japan’s population has been falling year on year since 2011 after peaking in 2008.
A new tour of Tokyo’s most underground attraction
When you stare into the abyss at the bottom of the No. 3 shaft of the Metropolitan Area Outer Underground Discharge Channel, the abyss stares back.
Two-thirds of fourth to sixth graders in Japan use social media, survey finds
The survey showed that more children are starting to use social media at an earlier age.
Osaka Expo-bound? Take your pick of the city’s new luxury hotels.
The Four Seasons Hotel Osaka opened in 2024, just one of many new luxury accommodations the city boasts ahead of the 2025 World Expo.
Heaven from hells: The sulfuric pleasure of Unzen Onsen
While Unzen Onsen's "hells" can be visually striking, locals describe them and their effects as "a source of emotional healing."

Podcast

One of the many entrances to the Kabukicho neighborhood in Tokyo’s Shinjuku Ward.
Kabukicho: Tokyo’s ‘stadium of desire’

Longform

Visitors walk past Sou Fujimoto's Grand Ring, which has been recognized as the largest wooden structure in the world.
Can a World Expo still matter? Japan is about to find out.
By Tomoko Otake

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