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April 03, 2025
 

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NAOMI OSAKA

Japan Times
SPORTS
Aug 23, 2019
SportsPro names Naomi Osaka the world's most marketable athlete for 2019
Tennis star Naomi Osaka's tops the chart for the "World's 50 Most Marketable Athletes 2019," which was released by SportsPro on Tuesday.
Japan Times
TENNIS
Jul 2, 2019
Expectations make it tough on former No. 1 Naomi Osaka
Facing break point at 2-2 in the second set, Naomi Osaka fired a flat, roughly 180 kph serve to Yulia Putintseva's backhand, seemingly handcuffing her tricky Kazakh opponent.
TENNIS
Jun 30, 2019
Naomi Osaka returns to hunter role at Wimbledon
A shocking coaching change, off-court distractions, the pressure of added expectations as world No. 1: There's no one-size-fits-all explanation for Naomi Osaka's struggles since winning the Australian Open.
Japan Times
TENNIS
Jun 23, 2019
Ashleigh Barty reaches Birmingham Classic final with chance to supplant Naomi Osaka as world No. 1
Ashleigh Barty will become the first Australian woman to be ranked world No. 1 in more than 40 years if she beats her doubles partner Julia Goerges in the final of the Birmingham Classic on Sunday.
Japan Times
TENNIS
May 25, 2019
Clay a big challenge for Naomi Osaka
It's been 10 months since a woman other than Naomi Osaka hoisted a Grand Slam singles trophy, but if the star is to make it three majors in a row she's going to have to do something she hasn't done at any level as a professional: succeed on clay.
BUSINESS / Companies
May 7, 2019
Naomi Osaka's Mastercard deal underscores Japanese star's magnetic brand appeal
Naomi Osaka has added Mastercard Inc. to her endorsement contracts, as the No. 1 ranked tennis player continues to attract sponsors following her wins at the U.S. Open and Australian Open.
Japan Times
LIFE / Language / NEWS IN NIHONGO
Apr 29, 2019
Naomi Osaka among Time's 100 most influential people
Naomi Osaka was named by Time magazine as one of the world's most influential people. Learn how that news came across in Japanese.
BUSINESS
Apr 5, 2019
Japan's Naomi Osaka, tennis world No. 1, drops Adidas and signs with Nike
World No. 1 Naomi Osaka has agreed a deal with Nike, the sports apparel giant has announced.
COMMUNITY / Voices / FOREIGN AGENDA
Feb 17, 2019
Whitewashing racial bias: The ball's in Japan's court
In what felt something like a case of deja vu from last year's Masatoshi Hamada blackface fiasco, Japan welcomed in 2019 with yet another racially insensitive controversy, this time in the form of an ad from food company Nissin.
Japan Times
TENNIS
Feb 13, 2019
Osaka's split with coach shocks tennis world
Deep into the Melbourne night on Jan. 26, the newly crowned world No. 1 was still fielding questions from a room full of reporters.
Japan Times
COMMENTARY / Japan
Feb 1, 2019
Japan should let Naomi Osaka play doubles
This would be a good moment for Asian countries to recognize the economic value of allowing dual citizenship.
Japan Times
BUSINESS
Jan 29, 2019
Naomi Osaka's victory proves to be a boon for her sponsors
Naomi Osaka's Australian Open victory on Saturday has already been a boon to some of her sponsors as they capitalize on the newly crowned world No. 1's rising fame.
As ‘Buy Canadian’ grows, more U.S. firms say retailers turning away products
Empty shelves with "Buy Canadian Instead" signs are seen in the American Whiskey section of the BC Liquor in Vancouver, British Columbia, on March 10.
A Canadian made a weekend trip to Costco a Japanese pastime
Under the watchful eye of Ken Theriault, Costco representative director and Japan country manager, the American membership-model wholesaler has flourished in Japan.
Meiji says sayonara to bottled milk, a staple of Japan's bathhouses
Meiji bottled milk lined up in a fridge at Kosugiyu, a bathhouse in Tokyo. The sticker urges patrons to enjoy the milk one last time before it’s gone.
Japan, South Korea and China vow to strengthen trade ties amid looming U.S. tariffs
Economy, Trade and Industry Minister Yoji Muto (left), South Korean Trade Industry and Energy Minister Ahn Duk-geun (center) and Chinese Commerce Minister Wang Wentao during a trilateral meeting in Seoul on Sunday
The U.S. says Japan has a 700% tariff on American rice. Is that the case?
White House Press Secretary Karoline Leavitt holds up a piece of paper with information about tariff rates at the White House on Tuesday.
Meiji says sayonara to bottled milk, a staple of Japan's bathhouses
Meiji bottled milk lined up in a fridge at Kosugiyu, a bathhouse in Tokyo. The sticker urges patrons to enjoy the milk one last time before it’s gone.
A Canadian made a weekend trip to Costco a Japanese pastime
Under the watchful eye of Ken Theriault, Costco representative director and Japan country manager, the American membership-model wholesaler has flourished in Japan.
On defense, Japan may avoid Trump's worst impulses — for now
Defense Minister Gen Nakatani and U.S. Secretary of Defense Pete Hegseth chat after reviewing an honor guard during a welcome ceremony at the Defense Ministry in Tokyo on Sunday.
No longer a 'bridesmaid': Yuki Tsunoda prepares for the Red Bull pressure cooker
All eyes will be on Yuki Tsunoda as he makes his Red Bull debut at the Japanese Grand Prix this weekend.
Tokyo tech failures lean into misfortune, mistakes and missteps
Tsuyoshi Domoto in Tokyo's Shinjuku Ward on March 28. As an entrepreneur, Domoto experienced plenty of setbacks but maintains a positive attitude and continues to pursue his dreams.

Podcast

One of the many entrances to the Kabukicho neighborhood in Tokyo’s Shinjuku Ward.
Kabukicho: Tokyo’s ‘stadium of desire’

Longform

Professional cleaner Hirofumi Sakurai takes a moment to appreciate some photographs in a Gotanda apartment whose occupant died alone.
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