Tag - advertising

 
 

ADVERTISING

Japan Times
JAPAN
May 11, 2021
Ad campaign critical of Japan's coronavirus response makes waves
The full-page ad by Takarajimasha, featuring a World War II-era photo of Japanese children training to fight with sticks, was a rare rebuke of the pandemic response by a private firm.
Japan Times
JAPAN / Society
Mar 24, 2021
Ad saying gender equality is 'outdated' sparks outrage in Japan
The online advertisement for an evening news program featuring a woman playfully criticizing the debate over gender equality was criticized as being sexist.
Japan Times
JAPAN
Mar 18, 2021
Tokyo 2020 creative chief quits over Naomi Watanabe 'Olympig' pitch
Hiroshi Sasaki floated the idea of comedian Naomi Watanabe descending from the sky in porcine form during the opening ceremony, a magazine reports.
Japan Times
BUSINESS / Tech / FOCUS
Feb 16, 2021
Advertisers on U.S. TikTok flock back as Trump's threats recede
Accused by the Trump administration of being a front for the Chinese government, TikTok's ad business looked bleak last July.
Japan Times
ASIA PACIFIC
Feb 12, 2021
Life without Google: Australia is now facing the unthinkable
Potential fallout from a spat goes far beyond Australia for Google, whose dominance of global advertising has made it a target for watchdogs worldwide.
Japan Times
JAPAN
Feb 10, 2021
Toyota president 'disappointed' by Tokyo 2020 chief Mori's sexist comments
The carmaker, a worldwide Olympic sponsor, said it issued Toyoda's message on Wednesday because it concluded it should not keep silent.
Japan Times
JAPAN
Feb 9, 2021
Tokyo Games sponsors speak up as Mori fallout continues
During a meeting with Olympic organizers Monday evening, several sponsors said advertising at the games could do more harm than good.
Japan Times
BUSINESS / Companies
Jan 31, 2021
No Plan B: Japan's sponsors shelve ads as mood sours over Olympics
Sponsors also worry that organizers have not told them what contingency plans there are in case the pandemic derails the games again this year.
Japan Times
BUSINESS
Dec 25, 2020
Domestic sponsors agree to extend contracts for delayed Tokyo Games
Tokyo 2020 organizers expect more than u00a522 billion in additional contributions from them.
Japan Times
WORLD / Society
Nov 21, 2020
Kids see many ads but few educational videos on YouTube, study shows
A report found that adverts were present on 95% of videos analyzed, with a fifth of the ads being categorized as age inappropriate.
Japan Times
BUSINESS
Nov 3, 2020
Big Tech draws record revenue and harsh criticism with U.S. election ads
The presidential campaigns for each party more than doubled their ad spending on Facebook compared with the presidential candidates in the 2016 race.
Japan Times
JAPAN
Oct 20, 2020
Ad behemoth faces claims of conflict of interest in Tokyo Olympic campaign
“Adult understanding” investigated as a potential conflict of interest for the Japanese advertising giant.
Japan Times
WORLD / Politics
Oct 8, 2020
Facebook widens ban on political ads as alarm rises over election
The company now plans to prohibit all political and issue-based advertising after the polls close on Nov. 3 for an undetermined length of time.
Japan Times
WORLD / Politics
Sep 5, 2020
Why Facebook’s blocking of new U.S. political ads may fall short
Political ads on Facebook are just one piece of content; political misinformation also flourishes in messages that people post and in discussions in private groups.

Longform

Construction takes place on the Takanawa Gateway Convention Center in Tokyo, slated to open in 2025.
A boom for business tourism in Japan?