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April 01, 2025
 

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ADVERTISING

BUSINESS / Tech
Oct 12, 2013
Google plans to put users' photos, comments in online ads
Google has made a fortune selling ads. Now it is trying to put its hundreds of millions of users to work as company pitchmen, using the profiles, pictures and recommendations of ordinary people to endorse products and services across the Web.
Japan Times
COMMUNITY / Issues / THE FOREIGN ELEMENT
Aug 26, 2013
Kaizen and the art of human wa maintenance
Kaizen here is organic, ubiquitous and attuned to the physical and psychological needs of human beings. At its best, this 'human-scale kaizen' eliminates or eases many of the mundane uncertainties, annoyances and embarrassments of daily life.
BUSINESS / Tech
Aug 23, 2013
As promoters follow users, not sites, ads can pop up in distressing ways
Ads for knockoff Louis Vuitton bags pop up on the luxury retailer's official Facebook page. A Toyota advertisement shows up on a news article about a car crash. Or an ad for Dove promoting women's "real beauty" shows up on a Facebook page glorifying domestic violence.
BUSINESS / Tech
Aug 23, 2013
Yahoo gets more traffic than Google for first time since '11
There is some good news for Yahoo chief executive Marissa Mayer: Yahoo has topped Google in Web traffic for the first time since May 2011. Research firm comScore reported Yahoo logged 196.6 million unique visitors in July, compared with its rival's 192.3 million.
BUSINESS / Tech
Jul 25, 2013
Fox loses second ad-skipping battle
A U.S. federal court decision Wednesday gave fresh support to a new technology that helps consumers avoid a basic irritant of television viewing — the commercial.
JAPAN / Media / MEDIA MIX
Jun 9, 2013
'Nutritious' claims need to be taken with a pinch of salt
During a recent visit to the United States, I was impressed by several advertising campaigns. The American Beverage Association (ABA) is running a series of spots that alternatingly complain of what it deems the over-regulation of soft drinks and promote the efforts of member manufacturers to make their...
Japan Times
JAPAN / Media / Japan Pulse
Sep 20, 2012
Today's J-blip: Gatsby Moving Rubber hair wax
Gatsby's new ad is certainly eye-catching, if not hair-raising.
JAPAN / Media / Japan Pulse
Jun 21, 2011
Is Facebook's 'Check-in Coupon' a good deal in Japan?
Facebook makes a foray into Japan's mobile coupon market with location-based discounts, but will social shopping catch on?
JAPAN / Media / Japan Pulse
Jan 18, 2010
Augmented Reality taking it to another level
Augmented reality is coming into its own, revealing more and more hidden layers of info. It's all there for the taking.
Japan's biggest beef bowl chain Sukiya to shut nearly 2,000 stores after rat and bug contamination
Zensho Holdings, operator of fast-food chain Sukiya, said it will close all of its stores in Japan, except for a small number in shopping centers, between Monday and Friday following recent contamination incidents.
Alert raised for volcano in southwestern Japan
Shinmoedake, a volcano located between Miyazaki and Kagoshima prefectures, in November 2019
Japan considers all possible options as Trump threatens new auto tariffs
Subaru cars awaiting export at a port in Yokohama on Thursday.
Nankai Trough earthquake could kill 298,000 people, government says
Residents participate in an evacuation drill held with West Japan Railway in Shirahama, Wakayama Prefecture, in January 2024 to prepare for a Nankai Trough earthquake and a possible tsunami following the quake.
A Canadian made a weekend trip to Costco a Japanese pastime
Under the watchful eye of Ken Theriault, Costco representative director and Japan country manager, the American membership-model wholesaler has flourished in Japan.
A Canadian made a weekend trip to Costco a Japanese pastime
Under the watchful eye of Ken Theriault, Costco representative director and Japan country manager, the American membership-model wholesaler has flourished in Japan.
Tokyo tech failures lean into misfortune, mistakes and missteps
Tsuyoshi Domoto in Tokyo's Shinjuku Ward on March 28. As an entrepreneur, Domoto experienced plenty of setbacks but maintains a positive attitude and continues to pursue his dreams.
Who among the opposition would join the ruling coalition?
Prime Minister Shigeru Ishiba enters his office in Tokyo on Friday.
Traveling the Three-Star Road, the tourist route made from thin air
Scenes like this snow-covered bridge leading to the village of Shirakawa-go are what make the Three-Star Road worth traveling — its name notwithstanding.
Recent spate of wildfires in Japan and South Korea linked to climate change
Smoke and flames rise from a wildfire in Andong, South Korea, on Tuesday.

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