Mark Zuckerberg wants to rechristen Facebook Inc., giving the financial powerhouse — and social media hothouse — a fresh identity.
While Zuckerberg’s corporate baby has handily weathered prior crises, boasts an enviable global footprint and continues to rake in massive profits, critics have turned it into a pinata for myriad good reasons. Zuckerberg seems to think the best response to all of this is cosmetic.
Zuckerberg, architect of much of the modern digital universe, also may be entertaining thoughts of a seismic corporate overhaul, of course. The Verge first reported that a name change is afoot and is meant to reflect Facebook’s "focus on building the metaverse.” What exactly is this metaverse, you ask?
With your current subscription plan you can comment on stories. However, before writing your first comment, please create a display name in the Profile section of your subscriber account page.