Subaru Corp. is considering electric versions of its existing models for the carmaker's first foray into the technology, as it joins peers around the world in pouring cash into battery-powered vehicles amid tightening emissions rules.
Subaru, which plans to make record investments in research and development this financial year, is weighing installing electric powertrains in current models rather than designing an all-new car, Chief Executive Officer Yasuyuki Yoshinaga, 63, said in an interview last week.
The move would allow Subaru to capitalize on its reputation for safety while eliminating the need to partner with another automaker, he said.
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