To attract more foreign visitors to Tohoku, governors from the six prefectures in the region have agreed to establish a comprehensive sightseeing route and develop other promotional measures.
At a symposium earlier this month in Sendai, the Tohoku Tourism Promotion Organization, which hosted the event, set a goal of bringing in 1 million tourists this fiscal year.
The governors shared the view that Tohoku is far behind places like Hokkaido, Kyushu and Okinawa.
With your current subscription plan you can comment on stories. However, before writing your first comment, please create a display name in the Profile section of your subscriber account page.