Undaunted by a run of horrific factory accidents that have hit Bangladesh's garments industry, two entrepreneurs bought Adorn Knitwear Ltd earlier this year.
It is a small business not far from the rubble of Rana Plaza, a Dhaka suburb building that collapsed in April 2013 killing more than 1,100 people, most of them low-paid seamstresses, and prompting a costly safety overhaul at plants large and small.
Whether people like Rezaul Karim Chowdhury, one of Adorn's new owners, can afford those improvements will be critical for the future of a sector that accounts for over 80 percent of this South Asian nation's export earnings, industry leaders say.
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