Struggling Sharp Corp. on Thursday unveiled a new line of 60-inch high-end TVs it plans to launch in February at an eye-popping price of ¥2.5 million each.
The ICC Purios line will feature Sharp's latest liquid crystal displays, which boast a resolution four times greater than those in its regular high-definition TVs.
"We have thoroughly pursued the image quality and expression with this product. By responding to those who are particular about image quality, we hope to contribute to the development of the LCD market," said Koichi Mitani, who leads a new product development team for Sharp's digital information appliances.
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