From a helicopter ride to see the crater of Mount Fuji to an exclusive entrance to a renowned historic temple, luxury travelers demand rare experiences.
Providers of luxury travel services in Japan have seen their sales jump in the past two or three years, noting that Japan has gradually developed a reputation as a destination for luxury travel thanks to the government's belated support. The industry is expected to keep growing as its efforts to come up with attractive tours and its marketing strategy have finally come together.
"The government and the industry's recent collaboration to develop travel content and sell them to wealthy foreigners has made it easier for us to sell Japan as a travel destination," said Erika Sawa, of Jetsetter Co., which arranges tours for foreign luxury travelers.
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