If in recent days you happened to visit the Mobile Game Town community, a social networking site for cell phone users, you may well have bumped into a character named Fanta.
There's no mistaking Fanta -- not with her big strawberry-shaped hat and the sugar-sweet "Konnichi wa!" (Good afternoon!) greeting the digital damsel directs at everybody she meets.
But as courteous as the virtual 14-year-old may be -- she probably offered you a strawberry hat for becoming her friend -- Fanta is perfectly blunt about her commercial motives.