In an outpouring of sympathy for survivors of the Asian tsunami disaster, Japan's top companies are pledging donations by the millions, sending cash, food and flashlights with hopes of raising their image in the region as good corporate citizens.

Toyota Motor Corp. said Wednesday that it's donating 100 million yen, and is considering more. Toyota has operations in some of the hardest-hit nations, including Thailand, Indonesia and India.

Matsushita Electric Industrial Co. is donating 20 million yen in cash as well as 26,500 flashlights, 210,000 batteries and 5,000 emergency food packages to Indonesia, Malaysia, Thailand and India, company spokesman Karl Takahashi said.