Nissan Motor Co. President Carlos Ghosn leans against the automaker's new Bluebird Sylphy sedan at the car's press preview Wednesday in Tokyo. |
Nissan Motor Co. launched its new Bluebird Sylphy compact sedan Wednesday as the first of a series of models the struggling automaker plans to introduce during its three-year restructuring program.
The Bluebird Sylphy, which comes with an engine displacement of 1,500cc, 1,800cc or 2,000cc, features a new engine technology that reduces emissions. Nissan says its 1,800cc version is the cleanest gas-fueled vehicle in Japan.
Nissan President Carlos Ghosn said the new model is targeted at consumers in their 40s and 50s and that he is confident the company can achieve its monthly sales goal of 3,000 units. The car is priced between 1.55 million yen and 2.06 million yen.
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