On entering the minimalist five-story cube opposite the Yokohama Cosmoworld ferris wheel in Minato Mirai, it's hard to believe that the huge white-walled atrium, with its monumental wooden staircase and beech floors, is not the entrance to a modern-art museum. The blurb in the museum's guide, too, seems at odds with what visitors may be expecting: "This interactive museum is designed to stir the creativity and curiosity within every child and provide a rich educational experience."
And there I was thinking it was all about noodles.
The Cup Noodles Museum, which opened in September, will be a shock for anyone who assumes a museum with such a name would simply be about cheap and cheerful food. And really, who wouldn't think that? Nissin noodles are world-famous for being a delicious, no-fuss snack. But, it seems, this museum is about more than simple noodly goodness.
With your current subscription plan you can comment on stories. However, before writing your first comment, please create a display name in the Profile section of your subscriber account page.