When London indie-rock foursome Wolf Alice makes its Japan debut at the Summer Sonic festival this weekend, it will be three years, two EPs, one debut album and countless incendiary live gigs since it first sent alternative music blogs into a frenzy with a single track uploaded to SoundCloud, that most modern barometer of a band's potential.
Yet, somewhat unusually in this here-today, forgotten-tomorrow Internet age, the hype around Wolf Alice is only just reaching fever pitch. Confused? Well, so are the band members themselves.
"We're the oldest hyped band ever," says bassist Theo Ellis with a laugh.
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