author

 
 

Meta

Mark Gurman
An Apple store in Walnut Creek, California, on Monday. Apple Inc. Apple investors rejected a proposal to end the iPhone maker’s diversity, equity and inclusion efforts, but CEO Tim Cook some some adjustments may occur.
BUSINESS / Tech
Feb 26, 2025
Apple to keep DEI efforts, though some adjustments possible
The proposal to abolish DEI efforts came after competitors like Meta and Google have started winding down such programs.
People line up outside an Apple store in Beijing.
BUSINESS / Companies
Feb 7, 2025
Apple’s China focus thrusts it into center of geopolitical fight
It counts China as its biggest manufacturing hub and the U.S. as its largest market, putting it at the center of an escalating geopolitical fight.
Customers walk past an Apple logo inside an Apple store in New York in 2018.
BUSINESS / Tech
Jan 30, 2025
Apple and SpaceX link up to support Starlink network on iPhones
In an under-the-radar move, the latest iPhone software update now supports Starlink satellite technology.
Apple CEO Tim Cook
BUSINESS / Companies
Oct 22, 2024
Apple CEO Tim Cook’s other job: Helping Nike turn things around
Cook has carved out a role as one of Nike’s closest outside advisers over the last 19 years and is the company’s lead independent director.
A Blade battery on display at BYD’s headquarters in Shenzhen
BUSINESS / Tech
Oct 17, 2024
Apple secretly worked with BYD on long-range EV battery, sources say
Sources claim the firms teamed up around 2017 to build a battery system using lithium iron phosphate cells.
The departure of the head of Apple's App Store comes as the division is being split into two teams: one overseeing Apple’s own store and another responsible for alternative app distribution.
BUSINESS / Companies
Aug 22, 2024
Apple’s App Store head to leave in reorganization amid global scrutiny
Matt Fischer, a vice president who has run the App Store business since 2010, will leave the iPhone maker in October.
An Apple Store in New York on July 29
BUSINESS / Tech
Aug 15, 2024
Developing new tabletop home device, Apple pushes ahead with robotics shift
The company now has a team of several hundred people working on the device, which would offer a twist on products like Amazon’s Echo Show 10 and Meta Platforms’s Portal.
Tim Cook (left), chief executive officer of Apple; John Giannandrea (center), senior vice president of machine learning and AI strategy at Apple; and Craig Federighi, senior vice president of software engineering at Apple, during the Apple Worldwide Developers Conference in Cupertino, California, on Monday
BUSINESS / Companies
Jun 13, 2024
Apple to ‘pay’ OpenAI for ChatGPT through distribution, not cash
The partnership is apparently not expected to generate meaningful revenue for either party — at least, not at the outset.
Tim Cook, CEO of Apple, during the Apple Worldwide Developers Conference in Cupertino, California, on June 5, 2023
BUSINESS / Companies
Apr 4, 2024
Apple shifts focus from EV to home robotics as ‘next big thing’
Apple’s pursuit of the "next big thing” has been an obsession since the Steve Jobs era, but it’s hard to envision a product that could match the iPhone.
Apple started working on a car around 2014, setting its sights on a fully autonomous electric vehicle with a limousine-like interior and voice-guided navigation.
BUSINESS / Tech
Feb 28, 2024
Apple to wind down electric car effort after decadelong odyssey
Many employees on the team will be reassigned to focus on generative artificial intelligence projects, an increasingly key priority for the company.
Jeff Bezos — the world’s second-richest person, according to the Bloomberg Billionaires Ranking — is investing in a business that’s developing human-like robots.
BUSINESS / Tech
Feb 24, 2024
Bezos and Nvidia join OpenAI in funding humanoid robot startup
The startup Figure AI is raising about $675 million in a funding round that carries a pre-money valuation of roughly $2 billion.
Bart Andre, who joined Apple in 1992, told colleagues this month that he is retiring. He helped create the aesthetic for Apple products released over the past three decades.
BUSINESS / Companies
Feb 14, 2024
Apple’s longest-serving designer to depart, adding to exodus
Bart Andre, who joined Apple in 1992 alongside Jony Ive, told colleagues this month that he is retiring.
Apple is entering its first major new product category since the company began selling smartwatches in 2015, and the Vision Pro may take years to catch on.
BUSINESS / Tech
Jan 22, 2024
Apple Vision Pro deliveries delayed to March in sign of early demand
The device is also sold out for Day 1 in-store pickup at many locations despite preorders having just begun on Friday ahead of its Feb. 2 rollout.
Masimo's headquarters in Irvine, California. The U.S. International Trade Commission ruled earlier this year that the Apple Watch violates two Masimo patents related to blood-oxygen sensing and imposed an import ban on the Ultra 2 and Series 9 models.
BUSINESS / Companies
Dec 28, 2023
The email to Tim Cook that set the Apple watch saga in motion
Masimo, based in Irvine, California, is the rare company to wound Apple in a patent dispute.
Apple Watch Ultra 2 devices displayed in Los Angeles. Apple said on Dec. 18 it will stop selling some of its smartwatch models in the United States while it fights a patent battle over technology for detecting blood oxygen levels.
BUSINESS / Companies
Dec 19, 2023
Apple plans rescue for $17 billion watch biz in face of U.S. ban
If the ban holds, Apple is working on a range of legal and technical options.
An attendee plays Fortnite, made by Epic Games, during the E3 Electronic Entertainment Expo in Los Angeles in 2019.
BUSINESS / Companies
Dec 12, 2023
Legal defeat for Google threatens $200 billion app store industry
Until now, Google and Apple have charged commissions of as much as 30% to software developers who typically have had few other options.
People stand outside an Apple Store in Shanghai as the new iPhone 15 officially goes on sale across China on Sept. 22.
BUSINESS / Companies
Nov 8, 2023
Apple postpones next year's iPhone and Mac software to fix bugs
Rather than adding new features, company engineers have now been tasked with fixing flaws and improving software performance, sources have said.
An Apple store in the Huangpu district in Shanghai
BUSINESS / Tech
Sep 8, 2023
Apple grapples with turmoil in China days before iPhone 15 launch
The bans may just be part of a longstanding trend.
A customer browses iPhone cases at an Apple store in India.
BUSINESS / Companies
Aug 31, 2023
Apple trials making devices with 3D printers
The move could reduce the time it takes to build devices while also helping the environment by using less material, according to the sources.
Though Apple’s overall revenue of $81.8 billion came in just above Wall Street estimates last quarter, iPhone demand was weaker than predicted.
BUSINESS / Tech
Aug 4, 2023
Apple faces longest sales slowdown in decades as iPhone slumps
The company reported a revenue decline of 1.4% in the fiscal third quarter, hurt by an industrywide slump that has sapped demand.

Longform

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