When the Malaysia International Halal Showcase (MIHAS) opens in Kuala Lumpur on April 3, it will follow in the hope of topping last year's phenomenally successful event.
2018 was the 15th iteration of the halal industry's largest global event that attracted 778 exhibitors from 32 countries (a 35 percent increase over 2017), welcomed around 21,000 trade visitors from 72 countries and resulted in trade worth approximately $370 million — a 50 percent increase compared to 2017.
This year's event is aimed to rewrite the record books once again. MIHAS 2019 expects some 1,000 exhibitors and is estimated to draw about 30,000 visitors from around the globe, according to event organizer Malaysia Trade Development Corp. (MATRADE).